“Advertising industry is based on a lie”

That’s what I was told by a CEO of an advertising company in January. He also continued that that’s why the industry is so interesting. He referred to the claim that advertisements are lies. That all the industry really does is lie, exaggerate, or beautify…

Rebranding Finland?

Finland and its nature are at an all time high. All the Nordic countries are vastly popular. Time, Buzzfeed and Huffington Post all write about how cool of a country Finland is. It is a fad. Not because Finland’s not cool but because Finland doesn’t…

Failure, feedback and the struggle with destructive thinking

I didn’t get in. My dreams were crushed. I was weeping on the balcony in an apartment in Los Angeles ready to kick the neighbor’s door in because of pure disappointment. I didn’t get into the new media master’s program at the Aalto University. That…

Advertising doesn’t work on me

“It’s 1,99€.” Who do you think you’re fooling? It’s 2€. “The discount’s only good for today.” Don’t even bother. “Try it for free.” And give you my credit card so you’ll charge me because I’ll forget to cancel. No, thank you very much. And making…

I went on a trip and never came back

“We are so often caught up in our destination that we forget to appreciate the journey, especially the goodness of the people we meet on the way. Appreciation is a wonderful feeling, don’t overlook it.” –Unknown In short, the journey is the destination. Bullshit. I…